Payback
"High-Five-Channel" on YouTube
5 months ago
Between Sept. 5 and Oct. 2, Payback is setting off a fireworks display of points. The bonus program is offering 5x the normal points. The company is advertising this promotion on a branded YouTube channel designed by Golden Alligator. In the main role is the former football star and coach Rudi Völler. The campaign is introduced in three videos in which Völler appears as his own clone. The YouTube channel will continue to be used for future promotions and social media branding efforts.
